University of Guelph tag line (JPG – 10kb)Library ID and link to its home page (JPG – 16kb)
Sketch of Noble Highland Savage (JPG – 60kb)

Sketch of Noble Highland Savage
from The Royal Route: Summer Tours in the Western Highlands and Islands of Scotland (1911) DA 880.H7 M114 1911


The History of Scottish Tourism

The ‘Noble Highland Savage’ & Sir Walter Scott

Years of political uprising during the Jacobite rebellions seriously damaged Anglo-Scottish relations and tainted the Anglo view of Scotland and its people. Emerging from this period was the Romantic notion of the noble Highland savage, which drew in many Anglo tourists who wished to witness a "foreign primitive society".

The literary voice of Sir Walter Scott realigned these tarnished Anglo views and sparked an influx of tourists to Scotland. Scott's influence on Scottish tourism reached its peak with the publication of Lady of the Lake, which combined the adventure of Arthurian legend and the romantic scenery of the rolling hills and tranquil lochs of the Trossachs.

The overwhelming response to Lady of the Lake drew herds of tourists to these areas to witness the beauty Scott described. Alongside his literary works, places of interest and monuments dedicated to writers like Scott became staples in tourist agendas.