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Photography & Tourism

James Valentine (1815-1879)

James Valentine & Co. Advertisement (JPG – 79kb)

James Valentine & Co. Advertisement
from Black's Picturesque Tourist of Scotland (1879) DA 870.B624 1879

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James Valentine began his career as an engraver for the family's publishing business in Dundee, Scotland. After learning the Daguerreotype process in France, Valentine introduced portrait photography to his commercial repertoire and became part of a growing number of photographic publishers in Scotland.

Like his contemporary George Washington Wilson, Valentine embraced landscape photography and by the 1860s his firm was producing topographical views to capitalize on the growing Scottish tourism industry. Along with his commercial success, Valentine received the prestigious honour of becoming a Royal Photographer of the Queen in 1868 and by the turn of the century Valentine's publishing company, Valentines of Dundee, became internationally recognized for their production of picture postcards.